[produced during employment at TradeNet Publishing]
Fresh Impressions offers the finest save the date magnets and cards, wedding invitations, birth announcements, and other products you may need to celebrate those special moments in your life. In order to stay up-to-date with current design trends, Fresh Impressions set about the task of developing new design ensembles (multiple products with a common theme/look) to drive more sales and broaden their product offering. This decision also led to the creation of a new samples kit and catalog.
I was in charge of developing multiple design ensembles, delegating responsibilities within a small team, and revamping their free samples kit.
Cory Atkisson 