Fresh Impressions offers the finest save-the-date magnets and cards, wedding invitations, birth announcements, and other products you may need to celebrate those special moments in your life. In order to stay up-to-date with current design trends, Fresh Impressions set about the task of developing new design ensembles (multiple products with a common theme) to drive more sales and broaden their product offerings. This decision also led to the creation of a new samples kit and catalog, which I also created.